In today’s digital landscape, your website is often the first impression customers have of your business. It is your identity. It is how you present yourself to your customers and clients. A well-designed site can elevate your brand, boost customer engagement, and drive conversions. A successful website can also help you step into your...

When you think about the brands you love, what comes to mind first? Often, it's the logo or packaging, and more specifically, the color. Think of Coca-Cola’s vibrant red, Starbucks’ calming green, or McDonald’s cheerful yellow. These aren’t just arbitrary choices; they are carefully selected colors that play a crucial...

As an online business owner, your website is more than just a digital business card; it’s the cornerstone of your online presence. It is important to have the right features on your website for your online business.

The right website features can help you: 

• attract clients
• build trust
• showcase your expertise
• create seamless...

When it comes to marketing graphics, brand design, or website layouts, it is important to understand that graphic design has rules and these rules, when followed, can take your graphic design to the next level and keep your reader wanting more! Keep reading to learn how the rules of graphic design can elevate your marketing graphics,...

Have you ever visited a website that was so hard to navigate or comprehend that you immediately left the site? Or maybe it was so busy and chaotic that you felt overwhelmed without even trying to read the page or navigate to what you were looking for? Website design is CRUCIAL to keep your visitors on your site, finding what they want or...

This episode is loaded with valuable information about creating a logo, what you need to know from color, shape, and font psychology to what logo variations are necessary for your business from the gifted design and branding expert, Claire VanBemmelen. Before we dive in, we have a great gift for you. Claire put together a brand guide and Canva...

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I am so excited for today's episode where I dive into a hot topic with my business partner (and sister), Claire VanBemmelen. Claire's an expert in all things branding, brand identity, and design. We're going to talk about three common mistakes people make when creating their brand identity,...

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As someone deeply involved in the world of online business and branding, I often find myself pondering questions that I know many entrepreneurs grapple with. One of the recurring themes lately has been the relevance of websites in today's digital landscape. With the rise of social media platforms and...

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Welcome to the Badass is the New Black podcast, where we embrace the motto "done is better than perfect." I'm Krissy Chin, and my mission is simple: to help you grow your business online, turn leads into loyal customers, and scale to six figures and beyond, all while working less and enjoying life...

Welcome back to the "Bad Ass is the New Black" podcast! I'm your host, Krissy Chin, and we're diving into Part Six of our six-part series on building a blissful business. If you haven't already signed up for our upcoming master class, "How to Automate Your Online Business and Increase Sales While You Sleep," I urge you to pause this episode and...

This week I'm sharing my experiences from the Kajabi Hero Live Event that I just attended. I got to hear about some amazing updates coming to the platform plus I met some truly inspiring people that I want to share with you.

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What is up, my friends? Welcome back to the Badass is the...

Do you have multiple businesses or different passions and are struggling to figure out how to blend them into one? Maybe you're wondering if you need to have a different website for each? This week I'm speaking to entrepreneurs or aspiring entrepreneurs about how to create a brand that encompasses all your different income streams.

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Is the design of your website turning people away before they even read anything? Last week we discussed the importance of good copy, but this week we are going to talk about designing your site so that people actually stick around to read your copy! I am interviewing my sister, business partner and design expert, Claire VanBemmelen to get her...