Badass Is The New Black (Season 6) Episode #19 - Leveraging the Media and Free PR to Grow Your Biz with Beth Nydick

small business growth and marketing strategies May 08, 2024

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Leveraging the Media to Grow Your Business with Beth Nydick

I recently had a chat with Beth Nydick, and let me tell you, she dropped some serious wisdom bombs on mastering media exposure. From conquering nerves to strategically leveraging opportunities, Beth shared her expertise and offered actionable advice for anyone looking to elevate their media presence. Here are three key takeaways from our conversation.

The Power of Saying "Yes"

According to Beth, the key to media success is just saying "yes" to opportunities, even if they scare the heck out of you. Whether it's a local news gig or a podcast spot, taking the leap opens doors and connects you with awesome new peeps. Plus, it's all about embracing the adventure and figuring things out as you go.

Navigating Nerves and Building Confidence

We got real about nerves, and Beth was like, "Yep, we all feel 'em." Even she gets the jitters before TV gigs or interviews. But here's the thing: pushing through the nerves and showing up as your awesome self builds serious confidence. So, next time those butterflies start flapping, remember you're not alone, and you've got this.

Leveraging Media Platforms Strategically

Beth's big on playing the media game strategically. From social media to local news, each platform offers a unique chance to shine. Her advice? Pick the spots that vibe with your goals and values. By being intentional about where and how you show up, you'll make a bigger impact and connect with your tribe on a whole new level.

So, after my chat with Beth Nydick, I'm feeling pumped to up my media game, and I want the same for you. By saying "yes," owning those nerves, and playing the media game smart, we can all step into the spotlight with confidence and crush it.

Get lifetime access to the replay from Beth's May 15th Access the Experts Training, "How to Make 10K from Your Next Podcast Interview." She took an in-depth dive into media mastery, and shared even more insider tips to help you elevate your game. Trust me, you won't want to miss this!